About Roatán Tourism Bureau | Promoting Sustainable & Innovative Tourism in Roatán
The Roatán Tourism Bureau (RTB) is a collaborative organization dedicated to promoting sustainable tourism, innovation, and community development across Roatán.
Our mission is to unite the island’s tourism sector under a shared vision of collaboration, sustainability, and global promotion — ensuring that Roatán’s growth directly benefits the people, businesses, and ecosystems that make it extraordinary.
We work closely with local entrepreneurs, hotels, dive operators, and cultural initiatives to strengthen Roatán’s international visibility while safeguarding its natural beauty and cultural identity. By supporting new projects and sustainable practices, RTB aims to build a resilient, future-ready destination that thrives through creativity and cooperation.
Under the leadership of CEO Gonçalo Hall, the Roatán Tourism Bureau is driving a new era of tourism innovation — fostering partnerships across the Caribbean and beyond, developing projects that challenge traditional tourism models, and positioning Roatán as a hub for creativity, community-driven growth, and environmental stewardship.
We believe tourism should be a collaborative force — not a competition. Our focus is on bringing together the private sector, community leaders, and regional partners to elevate Roatán’s global presence while keeping its essence intact.
Together, we’re building the future of Roatán — one that’s inclusive, sustainable, and full of opportunity.
A Message from the CEO
Dear friends of Roatán, partners, and visitors from around the world,
My name is Gonçalo Hall, and I’m honored to serve as the CEO of the Roatán Tourism Bureau.
Roatán is one of the most extraordinary places in the world — a blend of natural beauty, vibrant culture, and a welcoming community that makes every visitor feel at home. My mission, and the mission of the Tourism Bureau, is to share this story with the world in a way that uplifts everyone who calls the island home.
We believe tourism is strongest when we work together — not in competition, but in collaboration. Every hotel, restaurant, dive center, artist, and community project contributes to the magic of Roatán. Our goal is to connect these efforts, create shared opportunities, and ensure that Roatán grows sustainably, inclusively, and with purpose.
At the Roatán Tourism Bureau, we’re committed to:
• Promoting Roatán globally as a top Caribbean destination for travelers, investors, and creators.
• Championing sustainability and protecting the natural beauty that makes our island unique.
• Empowering local communities, ensuring that tourism directly benefits the people who make Roatán so special.
• Driving tourism innovation, developing new projects and experiences that break traditional models and inspire the next generation of travelers.
• Building bridges between the public and private sectors to strengthen the island’s long-term development.
• Gathering forces with the Caribbean Tourism Organization and our regional partners to expand opportunities for our people and businesses, positioning Roatán as a key player in the future of Caribbean tourism.
This is a new chapter for Roatán — one built on unity, innovation, and possibility.
Together, we’ll make sure the world doesn’t just visit Roatán — they fall in love with it.
Warm regards,
Gonçalo Hall
CEO | Roatán Tourism Bureau ℠
